A crime prevention charity has been chosen by a giant fashion brand to front a youth campaign.
Let's Get Talking, based in Haverstock Hill, was picked by Kurt Geiger to be its Youth International Day People Empowered Campaign charity.
Founder of the charity Sue Scott-Horne, her husband Don and son Kane were invited for an interview with Neil Clifford, Kurt Geiger's chief executive, and other key staff members at the fashion house headquarters in Farringdon.
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They were then invited to a full day professional photoshoot at Shoreditch Studios where the trio had their hair and make up done for the launch campaign on August 12 on Kurt Geiger's website and social media posts.
Sue said: "Kurt Geiger chose us as their youth campaign charity. It's a big thing for us as we're only a small charity.
"The CEO asked to meet me. It was amazing, he asked me a lot of questions, told me all about Kurt Geiger, all the campaigns including People Empowered. He said he was choosing us for Youth International day. It's been wonderful exposure for us."
Sue launched the charity in 2012 after taking early retirement from Islington Education.
"I've been a teacher, a youth worker, worked in children's homes. I've done it all, I've seen it all, seen things you'll never see.
"I had a fall and spent three years early retired on the sofa recovering from a really bad ankle fracture. I thought 'what am I going to do?'"
Over her 25 year career she was commended by Islington Council, and received Freedom of the City at the Guild Hall. "I sat on the sofa and started to scribble and out of the scribbles came this charity," she added.
The charity operates across the capital working with teens with a main aim of crime prevention.
Don is secretary and manager of LTG and Kane is manager and they also employ a pool of teachers specialising in face-to-face conversations and communication.
They lead an education team focusing on drugs awareness and anti-knife crime programmes organised for primary and secondary schools, youth projects, youth in care homes, migrant youth groups and pupil referral units.
The charity is fundraising to buy bleed kits which could save the lives of a person who is stabbed or in an accident.
To donate visit: www.letsgettalking.org/
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